Head of Branding
Spotawheel, Poland
Job Description
We are changing the way people buy cars, fixing the largely broken used cars sector.
Spotawheel, an Endeavor company, is a trusted high-tech used cars B2C platform that redesigned the whole buy-sell process from scratch, ensuring value, transparency and customer satisfaction at the highest levels throughout.
Launched in 2015, we are currently incorporated in 3 countries, growing aggressively towards our mission of disrupting the 500 billion European market, having been recognized as the #41 out of 1000 in the Financial Times annual list of Europe’s Fastest Growing Companies.
Unlike traditional used car dealers, we rely on advanced proprietary technology to be much more efficient and effective in the way we work, being able to sustain top vehicle quality and customer experience at large scale.
Our people at Spotawheel are our driving force, trusting them to meet and exceed our customers’ expectations. We invest in our people first and foremost, so that to create a culture of excellence, recognition and ethics that is above all fun to be a part of.
We are currently looking for a Head of Branding to join our Group Marketing Team.
Our Head of Branding will be responsible for shaping and communicating our vision and mission, promoting Spotawheel’s brand strategy by leading effectively cross-functional teams and ensuring efficient collaboration among them. The Head of Branding will oversee new and ongoing activities, starting from identifying consumer needs and developing successful marketing campaigns to presenting Spotawheel across various channels in order to enhance the company’s brand! Ultimately, you will lead the development of brand marketing and bridge the market’s and company’s needs, by designing and implementing solutions that exceed customer expectations and improve the company’s reputation.
If you want to make a difference as part of the most innovative company in the industry, this is the right role for you!
Your Key Responsibilities will be to:
- Define and implement Spotawheel’s brand strategy across markets
- Ensure that all branding campaigns are aligned with the business objectives and budget
- Measure and report performance of brand while assessing ROI and KPIs
- Design and deliver innovative marketing campaigns
- Oversee our online brand marketing campaigns on all digital channels
- Monitor market trends and be up-to-date to identify new opportunities and address challenges
- Research consumer markets and competitors’ activities
- Build strong relationships across the business by providing inspiration and direction
- Collaborate effectively across functions and align priorities and timelines with internal stakeholders
Requirements
- BSc/MSc in Marketing, Business Administration, or related field
- Proven work experience of +5 years in Marketing
- Proven experience in identifying target audiences and implementing effective campaigns in different markets
- Highly capable in problem-solving and effectively working with cross functional teams
- Outstanding ability to handle multiple projects, prioritize and meet deadlines
- A data-driven thinker with high attention to detail and affinity for numbers
- Advanced organizational, communication and interpersonal skills
- Excellent command of the English language, both verbal and written
- A team-player with a can-do attitude
Benefits
- Competitive compensation amp; additional benefits
- Flexibility in location; you can work from home or from our offices in Athens or in Warsaw
- Values based, fun and fast-paced environment
- Trips to Greece and Poland when the pandemic is over :)